Games and toys have always been a part of life. The toy and game industry has historically been part of the leisure industry. This was more appropriate in the early part of the century than it is today. Today it is clearly an integral part of the media and entertainment industry. The major transformation took place in the 70’s when toy industry pioneers and visionaries began extensively using licensing of media and entertainment properties (Star Wars, Batman, Care Bears, Ghostbusters, Strawberry Shortcake etc.) for the manufacturing of toys and games. This coincided with their entry into the videogame business. (Intellivision, Colecovision, Parker Bros video games, SEGA) The management of gseconnect was part of the team that led the integration of toys and games with media and entertainment. It’s parent Grapevine Star Entertainment works with the leading toy and game companies worldwide in development, virtual worlds and other aspects of traditional and next generation toys and games.

Take a look around in the market focus area, (pre-school, boys, girls, companies, videogames, ideas, educational and others), In the toy type area check out the toys by type, (action figures, collectables, cars, board games etc) where you are sure to find unique news and information. Join one or more communities where you can contribute your thoughts and keep track of what’s going on in this very vibrant and ever changing industry.